Best Skincare Routine For Your 30s

Posted by Team LATHER on

Best Skincare Routine For Your 30s

At LATHER, we want to help our community feel their best every day, being vibrant, happy, and healthy. We work together with nature and use the latest research to create products that are good for the planet.

We understand that your skin's needs evolve as you enter every exciting life phase, especially in your 30s. We use high-quality natural ingredients and anti-aging products to help you achieve timeless beauty. Let us help you on your beauty journey. Let's explore the best morning skincare routine and nighttime skincare routine tailored to your 30s and some LATHER staffer secrets to ensure your skin continues to shine with vibrancy and grace.


Why Your 30s Are Vital for Skincare

Your 30s is a transformative decade for your skin. Collagen production begins to decline, leading to the first signs of fine lines and loss of elasticity. Environmental stressors and the remnants of sun exposure from your younger years may also start to manifest.

But don't worry! You can maintain a radiant complexion and promote long-term skin health with the right skincare regimen.

white bottle laying on background of leaves

Step 1: Gentle Cleansing for Fresh-Faced Beauty

The foundation of any effective skincare routine is a gentle cleanser. Our Ultra Mild Face Wash, infused with antioxidant-rich ingredients and calming chamomile and lavender, gently purifies your skin, removing impurities without stripping away essential moisture. Cleansing is vital for healthy skin and preparing your skin to absorb the full benefits of the subsequent products.



Step 2: Nourish and Unlock Radiance with Serums

As explorers in the field of skincare, we are always seeking innovative ways to enhance your skin's radiance. Embrace LATHER's Vitamin C Peptide Renewal Serum, a powerful elixir enriched with a uniquely stable form of Vitamin C. This potent combination boosts skin brightness and helps smooth the appearance of uneven texture. Advanced peptides provide rich, protective care - leaving your skin feeling hydrated and looking more radiant than ever.

Woman applying moisturizer to her cheekbone.

Step 3: Caretaking with Love - Eye Cream Application

As caretakers, we know the importance of making everyone feel confident in their own skin. Our Australian Plum Eye Crème, infused with nature's best moisturizers: antioxidant-rich superfruits and Vitamin C from the Kakadu plum, will soothe, protect, and brighten your under-eye area, helping to diminish the appearance of fine lines, wrinkles, and dull-looking skin.



Step 4: Embrace Tenacious Problem Solvers - Hydration is Key

Hydration is the key to conquering common skincare concerns in your daily life. With our Cucumber and Ginseng Facial Mist, enriched by refreshing ingredients and algae extracts, you'll experience instant revitalization, revealing a dewy and glowing complexion. Paired with our Mega Moisture Magnet Face Moisturizer, a hyaluronic acid serum that instantly plumps and revitalizes, your face will have that soft, supple feel you've been craving.

Case in point? LATHER's tenacious problem-solving approach ensures that your skin's needs are met effectively and elegantly.



Step 5: Unveiling the Truth - Sun Protection is Non-Negotiable

As truth-tellers, we believe in arming you with accurate information about your skincare in your 30s. Protecting your skin from harmful UV rays is non-negotiable. With our Daily Defense Mineral SPF 50 Facial Sunscreen, you can confidently enjoy broad-spectrum protection without compromising your skin's health.

This nourishing formula contains antioxidant green tea, along with olive leaf and rosemary extracts, to protect against free radicals. And we love how it uses shea butter to moisturize skin. We never make over-the-top claims; instead, we provide honest solutions to protect and nurture your skin.

 Left: Woman. Right: White bottle inbetewen sliced cucumber and an aloe stem.

LATHER Staffers Share Their Skincare Routines

Name: Marina, 32

Skin Type: combination, oily


  1. Cleanser:  Cucumber Milk Facial Cleanser
  2. Toner:  Citrus Balancing Toner
  3. Serum:  Mega Moisture Magnet
  4. Eye product:  Toning Eye Gel with Peptides
  5. Moisturizer: Ultra Light Face Lotion
  6. Sunscreen:  Daily Defense Mineral SPF 50 Facial Sunscreen


  1. Cleanser:  Ultra Mild Face Wash
  2. Toner: Citrus Balancing Toner
  3. Serums:  Vitamin C Peptide Renewal, and Wrinkle Remedy Serum
  4. Eye product:  Australian Plum Eye Crème

Left: Close up of woman's cheek. Right: White bottle surround by slices of oranges and lemons.

Name: Sylvia, 37

Skin Type: combination, oily


  1. Washes her face with just water
  2. Toner: Citrus Balancing Toner
  3. Serums: Mega Moisture MagnetVitamin C Peptide Renewal, and Wrinkle Remedy Serum
  4. Eye products: Toning Eye Gel with Peptides
  5. and Australian Plum Eye Crème
  6. Moisturizer: Ultra Light Face Lotion
  7. Sunscreen: Daily Defense Mineral SPF 50 Facial Sunscreen


  1. Double cleanse: Cucumber Milk Facial Cleanser and Ultra Mild Face Wash
  2. Toner: Citrus Balancing Toner
  3. Serums:  Mega Moisture MagnetVitamin C Peptide Renewal, and Wrinkle Remedy Serum
  4. Eye products: Toning Eye Gel with Peptides
  5. and Australian Plum Eye Crème
  6. Moisturizer: Australian Plum Night Crème

Share Your Skincare Journey with Us!

We'd love to hear from you! As a member of the LATHER family, your skincare experiences matter to us. Share your personalized skincare routine with us here, and let's inspire one another to embrace the beauty of our 30s.