Founder & CEO
Emilie Hoyt
Decades before the “clean beauty” movement, Emilie was inspired to take her cues from nature. As a young girl, Emilie suffered from debilitating migraines, sometimes so bad they would visually impair her sight. When medical experts were unable to provide relief, Emilie rolled up her sleeves, deciding to take her remedy into her own hands. Digging into extensive research, she became awakened to the idea that her personal care products were most likely the culprits behind her migraine activation.
Where We Started
LATHER first began with a line of naturally fragranced olive oil soaps. Twenty-one years later, LATHER now offers a complete collection of hair, face, body and wellness products online and in many LATHER stores nationwide. Emilie’s visionary products can also be found in hundreds of boutiques, hotel properties, spas and resorts worldwide.
A desire for good health inspired me to explore natural ingredients to help others.
Emilie's Favorites
Shop her go-to LATHER products from head to toe.
NO SYNTHETIC FRAGRANCE.
NO PARABENS OR SULFATES.
NO ARTIFICIAL COLORS.
CRUELTY-FREE.