We’re constantly striving to create a better world for the next generation. We worry about their future, the planet they’ll inherit, and the challenges they’ll face. The reality is that we’re in the midst of a global crisis – a plastic pollution pandemic that’s threatening our oceans, marine life, and, ultimately, our health.
At LATHER, we recognize our role in this crisis. We’ve been part of the problem, just like many other companies. But we’re determined to be part of the solution. We believe that small steps can lead to big changes, so we're focusing on making a difference where it matters most: the everyday products we use.
The Plastic Problem
It’s hard to ignore the staggering statistics: Over 1 million metric tons of plastic flood our oceans annually, and the beauty industry alone contributes a massive 7.9 billion units of plastic packaging. If we continue at this rate, there will be more plastic in the ocean than fish by 2050. These numbers are alarming, but they're also a wake-up call. We can’t afford to stand idly by.
Plastic pollution affects everyone. It’s not just an environmental issue; it’s a health issue, a wildlife issue, and a future generation issue. Microplastics have been found in our water, our food, and even in the air we breathe. Marine animals mistake plastic for food, leading to tragic deaths and disruptions in the ecosystem. As plastic breaks down, it releases harmful chemicals that can end up in our bodies, posing serious health risks.
Our Commitment to Change
We believe in progress, not perfection. That's why we’ve chosen to focus on the basics – the products you use daily. By tackling the most commonly used items, we can make a significant impact.
Our Landscapes Collection is a testament to this commitment. It’s made with 100% ocean bound plastic, meaning the plastic used in our packaging was diverted from polluting our oceans. Trend Hunter says, "This choice reflects LATHER’s commitment to reducing plastic pollution and promoting responsible material use."
By choosing our Landscapes Collection, you’ll indulge in luxurious self-care while helping to protect our planet.
Why Ocean Bound Plastic?
Ocean bound plastic is plastic waste that risks entering our oceans. By intercepting this plastic before it reaches the water, we can reduce the amount of new plastic produced and prevent further pollution. This initiative not only helps clean up our oceans but also supports a circular economy where materials are reused rather than discarded.
Our commitment to using 100% ocean bound plastic in our packaging is just one way we’re working to reduce our environmental impact. We’re also exploring other sustainable materials and practices to ensure we’re doing everything possible to protect our planet.
Setting a New Standard of Sustainability
Recognizing our role in this crisis, LATHER took decisive action. We understood that to be part of the solution, we had to rethink our approach from the ground up. That's why we focused on the basics first—the products used daily by millions—and packaged them in 100% ocean bound plastic. By using plastic diverted from our oceans, the Landscapes Collection not only helps reduce plastic pollution but also eliminates the need for virgin plastic, setting a new standard for sustainability in the beauty industry.
We’re not stopping there. Our goal is to continuously improve and innovate, finding new ways to minimize our environmental footprint. From sourcing sustainable ingredients to implementing eco-friendly manufacturing processes, we’re committed to making a positive impact every step of the way.
Supporting Non-Profits and Community Initiatives
Part of our commitment to sustainability involves supporting organizations and initiatives that share our vision for a cleaner, healthier planet. Here are a few non-profits that work every day to create a cleaner planet for all:
- Ocean Conservancy: Dedicated to protecting the ocean from today’s greatest global challenges, Ocean Conservancy creates science-based solutions for a healthy ocean and the wildlife and communities that depend on it.
- Plastic Pollution Coalition: An advocacy group working to eliminate plastic pollution through education, policy, and partnerships. They aim to reduce single-use plastics and promote sustainable alternatives.
- Surfrider Foundation: A grassroots organization dedicated to the protection and enjoyment of the world’s ocean, waves, and beaches through a powerful activist network.
- The Ocean Cleanup: A non-profit organization developing advanced technologies to rid the world’s oceans of plastic. They aim to clean up 90% of floating ocean plastic pollution.
By supporting these organizations, we’re contributing to broader efforts to combat plastic pollution and protect our planet for future generations.
Sustainable Practices in Our Products
Our commitment to sustainability goes beyond packaging. Here are some of the steps we’re taking to ensure our products are as eco-friendly as possible:
- Sustainable Ingredients: We source ingredients that are renewable, biodegradable, and sustainably harvested. This includes using plant-based oils, natural exfoliants, and botanicals that are gentle on the skin and the environment.
- TerraCycle Takes Care of the Rest: We're thrilled to partner with TerraCycle, known for innovative solutions that recycle hard-to-recycle waste. This partnership represents a significant step forward for LATHER as we work towards a more sustainable future for the natural beauty industry.
- Cruelty-Free and Vegan: Our products are never tested on animals, and we strive to use vegan ingredients whenever possible, ensuring our products are kind to all living beings.
Educating and Empowering Our Customers
We believe that education is key to driving change. That’s why we’re committed to providing our customers with the information they need to make informed choices. Here are some ways we’re helping to educate and empower our community:
- Transparency: We’re transparent about our ingredients, sourcing practices, and sustainability initiatives. By providing clear and honest information, we empower our customers to make choices that align with their values.
- Tips and Resources: Our blog and social media channels are full of tips and resources on how to live a more sustainable lifestyle. From DIY beauty recipes to advice on reducing plastic waste, we’re here to support you on your journey to a cleaner, greener future.
- Community Engagement: We encourage our customers to get involved in their local communities by hosting a LATHER Lends a Hand event at one of our stores. Learn about the benefits of clean beauty while shopping for a cause. Organizations receive 20% of proceeds from the event.
Conclusion: A Cleaner Tomorrow Starts Today
The journey to a cleaner, more sustainable future starts with small steps. By making mindful choices in our everyday lives, we can create a ripple effect that leads to significant change. At LATHER, we’re committed to being part of the solution. From our use of 100% ocean bound plastic to our support of environmental non-profits, we’re dedicated to protecting our planet for future generations.
Join us in making a difference. Together, we can turn the tide on plastic pollution and build a brighter, cleaner future for our children. Because a cleaner tomorrow starts today.
By embracing these principles and taking actionable steps, we’re setting a new standard for sustainability in the beauty industry. We invite you to join us on this journey and make a positive impact with every purchase. Thank you for being a part of the LATHER community and for supporting our commitment to a cleaner, healthier planet.
